In response to the newest report from Counterpoint Analysis China accounted for 48% of all 5G smartphone shipments in 2019. Huawei (together with Honor) captured 74% of 5G smartphone gross sales in China whereas Samsung was the worldwide chief with a 40% market share. As well as, the general smartphone sell-through (proportion of units offered by retailers) declined by 8% in comparison with 2018. That is even higher than the worldwide smartphone sell-through decline of three%.
Huawei and Honor had been the one two main gamers to see cargo gross sales development in China all through 2019 with a mixed enhance of 28%. Apple (26%) and Xiaomi (22%) had the steepest declines, adopted by Oppo (12%) and vivo (6%).
Counterpoint additionally factors out the consequences of the Coronavirus on the Chinese language smartphone market might be much more extreme within the coming months as provide chain disruptions and labor shortages may end up in a 20% drop in smartphone gross sales in Q1 2020. Lenovo and Motorola who’ve factories within the Wuhan area the place the virus originated are anticipated to be severely affected.
Huaweis shipments are additionally projected to be closely affected attributable to its larger than ordinary dependence on the Chinese language market following the US commerce ban. However, Xiaomi and Honors gross sales are anticipated to be much less affected attributable to their reliance on on-line distribution. The results of the virus outbreak on Samsung, Realme and Apple are additionally anticipated to be much less detrimental as have decrease presence in China.
Going ahead, Counterpoint predicts a continued decline in smartphone shipments for the Chinese language market which can go down by one other 5%. The outbreak is anticipated to be contained by March however the detrimental results on provide chains and procurement will lead to decline in each Q1 and Q2.